A project about The Body Shop’s ‘Out For Love’ Pride highlighters released in 2022. The aim of this campaign is to support a generation that are unafraid to be themselves. Aiming to portray the confidence in self-belief. This concept works by using close cropped in photography, focusing on the different areas of the body where the product can be used, - it is a multi-purpose product and this idea is reflected by showing different facets of our talents personalities. The highlighters are the tool but the people and their expression are the crux
of this campaign.
Creative Lead, Design lead: Dionne Helene @dionne_helene
DOP: Josh Bamber @joshbamber
Composer: @dranksriracha
Photography: Silvia Draz @silviadraz
Digi: Caitlin Chescoe @caitlinchescoe
Lighting: Will Corder @willcorderphoto
Talent: Sakeema @sakeemathecrook Aisha @uglyinahotway
MUA: Joey Choi @joeyjoeychoy
Hairstylist: Mike O’Gormon @mikeogorman_
Nails: Julia Babbage @nailsby_julia_
Stylist: Ally Lux @ally.lux
Set Design: Rana Fadavi @ranafadavi
Production & Casting: @tina__ldn
Production Manager: Charlotte Skeate @the_other_charlotte
Producer: Sandy Wilson: @sandy____wilson